Patanjali is committed to make India independent in the field of production of foreign items and edible oil though indigenous and zero teachnique. Ruchi soya is a reputed company which has to be grown with authenticity. Pujya Swami Jee is committed to protect this national heritage. This vast undertaking is on the verge of insolvency.

Indigenous image of Patanjali

The commitment of Param Pujya Swami Jee Maharaj, Shradheya Acharya Jee and Patanjali have always been protecting India from economic and culture looting by foreign companies. India is a huge market for the foreign firms. At present, out of 12 lakh registered firms in India, only Patanjali is such institution which aims to pump all its profit in the charity. For the last 25 years, Patanjali has been doing tremendous work in various fields. Yoga service, free yoga classes, over 2000 Patanjali hospitals, medical centre, research on yoga-ayurveda, vedic gurukulam, vedic girls gurukulam, Patanjali gurukulam, Acharyakulam, Patanjali University, Patanjali Ayurveda College, Patanjali sevashram (orphanage ashram), Patanjai Research Institute, Yogagram, Patanjali Gramodyog, Gaushala, etc are being run by Patanjali. Apart from that, Patanjali is purchasing cow urine, herbs, medicinal plants, etc from lakhs of farmers, tribals and people residing at the forests to make them self reliant. Patanjali has set up a practical ideal model of indigenous as the alternative of multinational companies. It provides high quality herbal products at minimum prices. Patanjali is such company which is realizing the theory of trusteeship of Mahatma Gandhi. In which there is no owner, share holder or profit holder. But all the profit is invested into the charity.

The conspiracy of foreign companies is how to make money by any hook and crook. They make compromise at any limit to make money. On many occasions, the foreign companies break rules and regulations to earn money and bring the governments on the toe. It’s called corporate war in the economic world. In this corporate war, the companies indulge in cut throat competition. They tarnish the image of rival firms. They hatch conspiracy against rival companies. They even make acquisition of their competitors to end competition in the market. It happens in the backward and developing countries where the poor people are looted by them. Around 400 years ago, East India Company came to India and looted the country for years by making them slave. It broke the cultural, social, religious, political, commercial fabric of India.
The foreign companies continue to loot the poor in India even today. Every year, they loot crores of rupees in the name of zero technique. They hold over the market of around Rs 50 lakh crore by making zero technique items like oil, soap, toothpaste, spice, flour, pulse, clothes, shoes, chutney, papad, shampoo, cream, edible oil, etc.

Foreign companies dominating India’s edible oil market

Foreign companies like Vilmar keep making strategy for purchasing indigenous firms by any hook and crook to dominate Indian market. Earlier, foreign companies made acquisition of various Indian indigenous firms like Limca, Uncle Chips, OK soap, Thums Up, Goldspot. Rimjhim, Chandrika soap, Indulekha brand, Cibaca brand, etc. They also purchased Jamini brand, Sunflower brand, Rath brand, in the edible oil market so that they can dominate the entire India edible oil market.

Patanjali making acquisition of Ruchi Soya

A major incident happened in the economic history of indigenous. Around 50 years old edible oil firm ruchi soya which was on the verge of insolvency was purchased by Patanjali. Lakhs of farmers were associated with this firm. Thousands of people were employed in it. Param Pujya Swami Jee Maharaj and Shradheya Acharya Jee are committed to protect India from the looting of foreign companies. India is a vast market for edible oil which is highly dominated by foreign companies. According to several reports in the medical science, impure edible oil is the reason behind dangerous diseases in India. Patanjali is trying hard to save the countrymen from the diseases. Ruchi soya which is considered as the largest edible oil supplier firm has over 22 plants in the country.  Famous Fortune magazine had placed it in the 100 reputed companies in 2016. Ruchi soya has an ideal system of over 4000 distributors. Its prominent brand like Nutrila, Sunrich, Mahakosh, Ruchi Gold, Soyum, etc have over 10 lakh retail stores. Apart from that, it has also done palm tree plantation in over 50, 000 hectare of land. Foreign companies wanted to purchase it. But Param Pujya Swami Jee Maharaj and Shradheya Acharya Jee have made a concrete plan by making acquisition of national heritage ruchi soya. Our aim is to protect the country from the loot of foreign firms.

Forthcoming plan of ruchi soya and indigenous

Pujya Swami Jee Maharaj is committed to provide jobs to around 10, 000-20, 000 people in the work of edible oil of ruchi soya. Patanjali considers ruchi soya as national heritage which is providing jobs to the thousands of people and associating lakhs of farmers in it. Ruchi soya is giving stern competition to the foreign companies. It aims at increasing its turnover from Rs 13, 000 crore to Rs 15, 000 crore. In the next few years, its turnover may reach to Rs 25, 000 crore to Rs 30, 000 crore. It will associate thousands of new farmers to make them self reliant.