Promotion of Yog and services provided during Corona pandemic by Patanjali through Social media
On

Rakesh Kumar Bharat
Chief Central Incharge, Patanjali Yog Samiti
On one hand there has been very serious crisis across the world amid Corona pandemic on the other hand Patanjali Yogpeeth came forward to provide various types of services to the society and on one hand roads were completely vacant because of complete lockdown and all activities had stopped and many institutes were shut down and in the situation it was considered that only solution to Corona pandemic was to stay at home and nobody was seen doing anything anywhere outside home. In this situation Patanjali Yogpeeth took forward its various work to serve the society and by the means of online social media used various platforms and as a Institute continued to co-operate with the government and respected Swami Ji Maharaj and Aacharya Balkrishna Ji Maharaj give guidance to to the various Wings of Patanjali Yogpeeth parivar and they provided services in more than 600 districts of the country of all States by distributing Marsh prepared by sisters and pet visits to isolation centre and Quarantine centres to teach Corona patients how to do yoga and online yoga classes were also conducted Giloy was distributed and people were given below it to keep themselves fit and healthy. Using the platforms like Facebook WhatsApp and Twitter people were guided how to take their health related complications and they were suggested home remedies for their problems and lacks of Patanjali Yogpeeth workers what this day in and day out so that people could get help at home.
Respected Swami Ji Maharaj and respected Aacharya Ji Maharaj appeared on various television television channels for 5 to 7 hours every day to help the people learn how to practice Yog Pranayam home remedies of various health problems at you pressure food habits so that Corona diseases could be cured and people could become more and more informed.
Everyday during lockdown print media and electronic media brought many e serious news related with Corona pandemic which increased frustration among people and in that environment of dismay Patanjali Yogpeeth engaged crores of its activists in various states of the country to have contact with the people in distress by using social media and electronic media to help the people and by the means of a dialogue with masses it was suggested that no allopathic treatment in modern science was able to cure covid-19 cases but the only effective way was to improve immunity because low immunity proved to be devastating and these workers also presented before the people the serious cases in many other countries of the world and suggested how yoga could prove to be effective in curing covid-19 disease.
Respected Swami Ji suggested how to make tea using spices available at domestic kitchen and consume that to improve immunity and also by practicing yoga everyday one can improve his immunity and protect oneself from this disease besides while staying at home for a very long time many people are caught by depression and he appeared on many television channels and online platforms to motivate people through simple yoga Ayurveda and domestic methods to aware the people and protect themselves from Corona and coronavirus related diseases.
Online campaign
When on March 22 to nationwide lockdown was announced respected Swamiji and respected Aacharya ji announced to operate the government fully in all possible terms and appealed the people to stay at home and there appeared on various electronic media platforms and news channels through a special programs to make people aware how to keep themselves healthy and improve their immunity for which online Corona motivational programs were also organised.
Through national news channels yoga and Ayurved promoted to fight coronavirus pandemic and serve the people
When the news of spreading Corona pandemic at a large scale started to come and lockdown was announced great Prime Minister of India Mr Narendra Modi appealed the people to co-operate on which respected Swamiji himself little lamps to encourage Corona Warriors Administration and operated with government during lockdown and many Indians had conclusions regarding this crisis and in this situation respected Swamiji himself come on the front in the month of March and helped people to come out of the crisis because he appeared two times in March, three times in April, and during May and June till September he appeared for so many times on various news channels like India TV , ABP News, Aaj Tak , Zee news , Times Now, TV 9 bharatvarsh, NDTV, Republic India news, 24 news, DD National, DD Bharati, besides others and in hours long programs he made people aware how to identify the symptoms of Corona and how to to protect oneself what to eat and what not to eat and which are the yoga postures that can help fight coronavirus pandemic. And not just Corona disease but also how to keep your other types of health related issues well and how to keep yourself mentally healthy even about these things respected Swami Ji Maharaj and respected Aacharya ji inform the people almost 1 crore people of India through electronic media.
Promotion of yoga through Aastha, Sanskar and Vaidik channels
On one hand the whole world was in panic and dip in crisis due to Corona pandemic and it appeared that there can be no solution to this problem in this situation respected Swami Ji Maharaj in April appeared between 5 a.m. and 7:30 on Aastha channel after which he appeared on India TV between 8 a.m. and 8:40 a.m. and again in the night he appeared on Aastha and Sanskar channel and informed people about Yog Ayurved and Indian culture and spread awareness among masses.
This program has been going on even today on interrupted and many times it so happened that respected Swami Ji Maharaj had some necessary work to do Tu as he had to visit daily or some other place and when he returned even at 2 a.m. in the night even then this program of meditation and yoga continued on India TV without any interruption and people were made aware of how to fight diseases like obesity diabetes waist pain kidney diseases cholesterol heart diseases blood pressure cervical Spondylitis etc by practicing yoga.
Through Facebook WhatsApp and Twitter people were held in taking their problems related with their health and their domestic treatment was suggested and they were advised how to treat such problems at home and lack of Patanjali workers helped many families day in and day out. |
Crores of people I liked these programs. During lockdown period sat before television sets and utilised their time by learning new health related tips like they learnt yoga and Packers yoga and cure their diseases.
Health program
Health solution program of respected Aacharya Ji Maharaj came on every Saturday between 4:00 p.m 5 p.m. in the evening and in this program a series called Swasthya Samadhan was started on which acharyaji appeared on Facebook page and answer the questions on the subjects like Ayurved and home remedies. This program was watched by crores of people all around and it was highly praised and with the help of this program many people got a chance to interact with modern era Bhagwan Dhanvantari respected Aacharya ji Balkrishna Maharaj to discuss their health complications.
Donation from Patanjali Yogpeeth in Prime Minister's relief fund
Amit this Corona problem Patanjali Yogpeeth donated in Prime Minister's relief fund which is a sum of rupees 25 crores and other volunteers of Patanjali Yogpeeth collectively donated Rupees 1 crores in the Prime Minister's relief fund and Chief Central incharge respected Sadhvi Dev Priya respected Dr Jaideep Arya and Mr Rakesh Kumar donated rupees 100000 each in the relief fund.
Online yoga classes by various organisations of Patanjali family
Amid the ongoing crisis of Corona people were not allowed to collect at parks due to lockdown and the pandemic was on the rise while people were sitting idle at their homes due to which people had developed the habit of using laptops and mobile phones for a very long time as a part of their changed lifestyle which give birth to various kinds of diseases. That time Patanjali Yogpeeth family and its various Wings like Patanjali Yog Samiti Bharat Swabhiman Mahila Patanjali Yog Samiti Yuva Bharat Patanjali Kisan Seva Samiti Hamro Swabhiman and their legs of yoga trainers by the means of WhatsApp and online meeting platforms like Google meet WhatsApp meeting Telegram etc started yoga classes and in a group of 20, 30, 50, up to 500 people they taught Yog Pranayam everyday and protected them from the pandemic.
Online helpful yoga teacher training camp
From India to America and Britain various Wings of Patanjali Yogpeeth like Mahila Patanjali Yog Samiti Patanjali Yog Samiti and Patanjali family organised yoga classes online so that people could practice yoga at home and it was in the month of May and June people extensively practiced yoga and home with the help of these online platforms of Patanjali Yogpeeth on Cisco website Microsoft team and Google meet were the apps which were helpful in in providing these yoga classes and of them thousands of people became yoga trainers and add a purpose to serve the society and these people were associated online with Patanjali family and they organised yoga classes camps and they helped many people from being protected from Corona disease. Besides they also gave Yoga training without taking any fees and this way they helped the society in a great way and protected people from disease.
Given the People's interest in yoga and Ayurveda during Corona crisis India TV launched a new campaign in Association with Patanjali Yogpeeth. Early her news channels only provided news and info 10 mint programs on the other hand given in the interest of the people in in Yog and Ayurved India TV started a special program on this subject and respected Swami Ramdev Ji Maharaj appeared everyday on the show discussing a special disease its cause what to eat and what to not eat in the disease and special yoga posture and Asan Pranayam and sukshma vyayam to fight the disease and what kind of Ayurvedic treatment is required in a particular disease and how to make medicines at home. All these have been very useful and simple and people understood and used them and this program and she had a direct link with common people and yoga and the group of people who have lesser Association with spiritual channels and considered yoga as a ritual only they also adopted yoga. In the India TV program people were given different challenges and people along with their family members took up the challenges and practiced sit ups and 108 times Surya Namaskar and various yoga and asanas posters and they made videos and shared these programs not only in India but across the world which is more than 150 countries through various electronic and digital mediums these programs were watched and praised. on the Show Anchor used to ask questions from the studio and we was used to answer them. |
At present in the coming month of September and October respected Swami Ji Maharaj and respected Aacharya ji made it sure that that in every district there will be an assistant yoga trainer and online yoga camps will be organised where people will learn how to do to Yog how to use Ayurved Swadeshi domestic treatment of diseases Acupressure how to have proper food habits how to live healthy how to to maintain Indian traditions and how to learn the philosophy of yoga.
Self dependent India and Indigenous services during colonial period
Electronic media, internet media and social media having the platforms through which Patanjali Yogpeeth family according to the guidance of respected Swami Ji Maharaj and respected Aacharya ji launched at Campion to expose our neighbour Dragon China which has been conspiring against India to malign its image and also to make people aware about the robbery of of foreign companies. The campaign of making India self dependent was given further impetus and momentum and on social media indigenous was highly promoted buy Patanjali Yogpeeth family. On the issue of China people of the country were made aware of its conspiracy and also people were made aware of their patriotic feelings and promotion of Swadeshi.
Use of online social media for campaign in the USA and UK and other countries
On special request from the people of of the UK and the USA special yoga sessions were organised and most respected Swami Ji Maharaj and most respected Acharya ji help 2 so many people to take the training of yoga and Pranayam through the programs of Patanjali Yogpeeth trust USA and UK.
Trend on Twitter
The workers of Bharat Patanjali Yogpeeth family became specially active during colonial period and also became active on social media between March and September and promoted Yog and Ayurved on Twitter and trended for at least 20 times on national and international Twitter to help people adopt Yog as a part of their lives. People also understood the importance of yog and lacs of teachers of Patanjali Yogpeeth family trended from 3 lacs to 4 lacs tweets on the issues related with #Yog #Ayurved and #Swadeshi and helped Yog Ayurved and Swadeshi to have reach to every household.
Promotional of yog on international yoga day
Due to special efforts by Patanjali Yogpeeth today international is lives of crores of people have got changed and crores of them have admitted to the fact that they could control incurable diseases like diabetes with the help of yog and not only was controlled but also cured and today people in more than 200 countries are practicing yoga in which Patanjali has played a vital role with the help of respected Swami Ji Maharaj and respected Aacharya ji.
International yoga day was observed this year Amit lockdown in which on 19th June Swami Ramdev Ji Maharaj organised rehearsal program at Har ki Pauri on Haridwar in the form of yog protocol day and through social media and electronic media and various news channels taught crores of people how to practice Yog. On 21st june crores of people together through online in the guidance of respected Swami Ji Maharaj and respected Aacharya Ji Maharaj practice yoga and celebrated International yoga day with great science fair in which in more than 600 districts of more than 35 states of India and 5,000 tehsils lacks of families practice Dube online TV and Facebook and practiced Yog on the occasion of international yoga day and they also inspired new people to associate themselves with yoga and they shared their pictures also.
During lockdown respected Swami ji on 19th June organised rehearsal on Har_Ki_Paudi in Haridwar and observed Yog protocol day and using social media and electronic media and various TV channels help the coronavirus of people to practice Yog. |
Service to migrant labourers during Corona period
Patanjali family used social media platforms like Twitter and Facebook to help migrant labourers during lockdown period because when they were returning their homes from their workplaces in different cities then at different places like Haridwar Noida and Mumbai the moment Patanjali workers got any information that some families are are struck at some places then immediately foodstuff and other necessary things were provided to them in more than 600 districts and 5000 tehsils and Patanjali workers visited their places and give them wheat flour, lentes, rice, sugar , oil, soap , spices, mask, sanitizer , etc.
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